Mazda North American Operations has announced the arrival of the 2023 Mazda MX-30 EV in California dealerships this spring. This all-electric crossover embodies Mazda’s commitment to delivering engaging driving dynamics and distinctive design, aiming to forge an emotional connection with owners in the electric vehicle segment.
The MX-30 EV is powered by Mazda’s innovative e-Skyactiv technology, featuring a 35.5 kWh lithium-ion battery. This setup is engineered to inject driving pleasure into everyday urban commutes. Designed with the typical needs of city dwellers in mind, the MX-30 offers an EPA-estimated range of 100 miles on a full charge, making it a practical choice for daily driving within and around urban areas.
Visually, the MX-30 clearly carries Mazda’s design DNA while introducing unique elements. The standout freestyle doors and a floating center console contribute to an open and airy cabin environment. Inside, the thoughtful use of cork as a material accent not only adds warmth but also subtly nods to Mazda’s origins as a cork manufacturing company, blending heritage with modern automotive design.
Unpacking the Features of the 2023 Mazda MX-30 EV
The 2023 Mazda MX-30 EV comes generously equipped with a host of standard features designed to enhance both the driving experience and ownership peace of mind in the electric crossover category. The centerpiece of the interior tech is an 8.8-inch center display running the latest Mazda Connect™ system, seamlessly integrating Apple CarPlay™ and Android Auto™.
Safety is paramount, and every MX-30 model boasts a comprehensive suite of i-Activsense safety technologies. This includes Mazda Radar Cruise Control with Stop and Go, Blind Spot Monitoring with Rear Cross-Traffic Alert, Smart Brake Support, Rear Direction Base Safety (incorporating Smart Brake Support-Reverse & Rear Cross-Traffic Braking), Lane Departure Warning, Lane Keep Assist, Driver Attention Alert, and High Beam Control. These systems work in concert to provide a safety net for drivers and passengers alike.
Comfort and convenience are also well-addressed in the standard specification. Heated front seats upholstered in Pure White leatherette with gray fabric, a leather-wrapped steering wheel and shift knob, a frameless auto-dimming rearview mirror, and heated power-folding door mirrors with memory function and integrated turn signals all contribute to a premium feel. Further standard features include a seven-inch digital gauge display, a power moonroof, an eight-way power driver’s seat with power lumbar support and memory settings, a rearview camera complemented by rear parking sensors, and stylish 18-inch silver finish aluminum alloy wheels. The exterior is further refined with a gloss black front grille featuring grille shutters, enhancing both aesthetics and aerodynamic efficiency. For exterior colors, the MX-30 is available in single-tone options of Jet Black, Ceramic Metallic, or Polymetal Gray.
Elevating the Experience with the Premium Plus Package
For those seeking an even more refined experience, the 2023 Mazda MX-30 EV offers the Premium Plus package. This upgrade introduces a Bose 12-speaker premium audio system for an immersive sound experience, along with a heated steering wheel for added comfort in colder climates. Maneuvering in tight spaces is simplified with the inclusion of a 360° View Monitor, enhanced by front parking sensors. Mazda Advanced Keyless Entry adds convenience, and a complimentary three-month trial of SiriusXM™ satellite radio provides a wide range of entertainment options.
The Premium Plus package further enhances the i-Activsense safety suite with Blind Spot Assist. This feature builds upon the standard Blind Spot Monitoring by providing gentle steering assistance to guide the vehicle back into its lane if a lane change is attempted while another vehicle is detected in the blind spot. Front Cross Traffic Alert is also included, particularly useful at low speeds below 6 mph. It alerts the driver, both audibly and visually on the instrument panel, to approaching vehicles from the front left or right when pulling away from a stop, enhancing safety in urban environments with obscured visibility.
Visually, the Premium Plus package distinguishes itself with 18-inch aluminum alloy wheels finished in a bright silver. Leatherette seat options expand to include Vintage Brown with black fabric alongside the Pure White with gray fabric, both of which incorporate fabric made with 20% recycled threads, underscoring Mazda’s commitment to sustainability. Exterior color choices for the Premium Plus trim include standard Jet Black or premium paint options like Machine Gray Metallic or multi-tone Ceramic Metallic.
2023 Mazda MX-30 EV Pricing and Availability
The Manufacturer’s Suggested Retail Price (MSRP) for the 2023 MX-30 EV starts at $34,110. The MX-30 EV with the Premium Plus package is priced at $37,120. Note that these prices exclude a destination and handling charge of $1,375 ($1,420 in Alaska), as well as taxes, title, and additional dealer fees. Premium paint colors are available at an extra cost, with Machine Gray Metallic priced at $595 and Ceramic Metallic (multi-tone) at $895.
With its blend of distinctive Mazda design, engaging electric driving, and a focus on urban practicality, the 2023 Mazda MX-30 EV is poised to offer California drivers a compelling entry into the electric crossover market. Its arrival marks another step in Mazda’s journey towards a sustainable and exciting automotive future.
