Mazda has been steadily climbing the ranks, impressing enthusiasts and everyday drivers alike. Renowned for injecting a dose of driving pleasure into their mainstream vehicles, Mazda is now setting its sights higher with the 2024 CX-90. This all-new, three-row SUV isn’t just bigger; it’s aiming for the luxury segment, promising enhanced space, premium features, and a price point that challenges established European rivals. But does the CX-90 truly deliver on this ambition? Let’s dive into a comprehensive review.
Before we get carried away with praise, let’s address a couple of minor drawbacks. Inside the meticulously crafted cabin, the gear selector stands out – and not in a good way. Its electronic operation lacks tactile feedback, making it somewhat unintuitive to use. While you’ll adapt with practice, it’s a curious design choice in an otherwise thoughtfully designed interior. Another point of contention is the generous use of microsuede trim. While suede generally adds a touch of luxury, the CX-90’s suede has a slightly longer nap, which might appear a tad shaggy to some, almost like a well-loved (and slightly scratched) piece of furniture. Lastly, be prepared for an assertive alarm system. Forget to buckle your seatbelt before starting the engine, and the CX-90 will greet you with a prolonged eight-beep warning – a bit more insistent than the five beeps you might be accustomed to.
However, these minor quibbles fade into insignificance when you experience the CX-90’s true highlights, starting with what’s under the hood. Mazda has opted for an inline-six engine, a configuration celebrated for its smoothness and inherent balance. In a market increasingly dominated by turbocharged four-cylinders and sometimes unrefined V6s, Mazda’s commitment to an inline-six is a bold statement of luxury and performance. This engine type, historically favored by premium brands like BMW, speaks volumes about Mazda’s aspirations for the CX-90.
Power and Performance: The Inline-Six Advantage
The heart of the CX-90 is a 3.3-liter inline-six turbocharged engine, further enhanced by a 48V mild-hybrid system. This combination delivers a potent 340 horsepower, resulting in brisk acceleration, propelling this sizable SUV from 0 to 60 mph in approximately 6 seconds. The mild-hybrid system provides an electric boost at lower speeds, effectively minimizing turbo lag and enhancing responsiveness. Compared to many Japanese competitors relying on less refined V6 or four-cylinder engines, the CX-90’s powertrain stands out for its sophistication and power delivery. Impressively, this larger, more powerful engine is also more fuel-efficient than the previous CX-9’s four-cylinder, achieving a respectable 24 MPG combined.
Driving Dynamics: Zoom-Zoom DNA in a Larger Package
True to Mazda’s heritage, the CX-90 offers a genuinely engaging driving experience. The steering is remarkably communicative, providing feedback and responsiveness that rivals some sports cars. Handling is surprisingly agile for a vehicle of this size, outperforming competitors like the Toyota Highlander in terms of dynamic capability. While not a high-performance SUV in the vein of BMW M or Mercedes-AMG models, the CX-90 strikes an excellent balance between handling prowess and ride comfort. It evokes the spirit of early BMW SUVs like the first-generation X5, offering a settled composure and enjoyable driving dynamics. The all-wheel-drive system contributes to confident cornering, allowing you to power out of turns with poise.
Interior Refinement and Comfort: A Step Above the Competition
The CX-90’s interior is a standout feature, particularly within the $50,000-$60,000 price bracket. The cabin is adorned with supple Nappa leather in the first and second rows, complemented by microsuede seat inserts. The caramel-colored leather option, as featured in the test vehicle, exudes a rich and sophisticated ambiance. While the previously mentioned microsuede nap might be debatable, the overall cabin design and material quality are undeniably impressive. Fit and finish are top-notch, creating an environment that feels befitting of a more expensive vehicle. Compared to rivals like the Toyota Grand Highlander, the CX-90’s interior sets a new benchmark for the class.
Space and Technology: Practicality with a Premium Touch
Passenger space is generous in the first two rows, providing ample room for adults. The third row, however, is best suited for children or shorter adults, particularly for longer journeys. In terms of cargo space, with the third row folded, the CX-90 offers sufficient room for everyday needs. Technologically, the CX-90 is well-equipped, featuring a large 12-inch central display. The infotainment system is primarily controlled via a rotary dial, which is generally intuitive, though some menu layouts could be refined. Notably, the screen becomes touch-sensitive when using Apple CarPlay or Android Auto, enhancing usability. A comprehensive suite of safety features is also included, perhaps to the point of being overly zealous with alerts.
Value Proposition and Competition
While a $60,000 Mazda might initially raise eyebrows, the CX-90 justifies its price tag with its blend of luxury appointments and engaging driving dynamics. Consider that a fully-equipped CX-90 still undercuts the base price of a BMW X5, highlighting the exceptional value proposition. Lower trims are available for under $50,000, making it even more accessible. In terms of competition, the CX-90 surpasses mainstream rivals like the Honda Pilot and Toyota Highlander in overall refinement and driver satisfaction. Its closest competitor might be the Genesis GV80, another compelling luxury SUV. Mazda has truly elevated its game with the CX-90, demonstrating its ability to compete across various segments and excel in each.
A Word of Caution on the PHEV Variant
Mazda also offers a plug-in hybrid (PHEV) version of the CX-90. However, based on our evaluation, it’s a variant best avoided. In hybrid mode without consistent charging, the PHEV offers minimal fuel economy gains over the standard inline-six. More significantly, the PHEV swaps the smooth inline-six for a four-cylinder engine, resulting in a less refined and somewhat strained driving experience, particularly at higher speeds and during passing maneuvers. Furthermore, the PHEV’s powertrain exhibits clunky transitions and occasional jerks at low speeds, feeling unpolished and less refined than the standard model. Mechanical noises in EV mode further detract from the experience. While regular charging and access to cheap electricity might improve fuel economy, the compromised driving experience of the PHEV outweighs the potential benefits.
2024 Mazda CX-90 Turbo S – Pros and Cons
Pros:
- Exceptional inline-six engine: Smooth, powerful, and efficient.
- Luxurious and well-crafted interior: Premium materials and design.
- Engaging driving dynamics: Steering and handling are a class above.
- Strong value proposition: Luxury and performance at a competitive price.
Cons:
- Third-row space is limited compared to some rivals.
- Unintuitive gear selector design.
- Microsuede trim nap might not appeal to everyone.
- PHEV variant lacks refinement.
Conclusion: The 2024 Mazda CX-90 – A True Contender
The 2024 Mazda CX-90 is more than just a larger SUV; it’s a statement of intent from Mazda. With its refined inline-six engine, luxurious interior, and engaging driving dynamics, it confidently enters the premium SUV arena. While the third row is best suited for children and the PHEV variant has its drawbacks, the core CX-90, particularly with the inline-six, is a compelling and well-rounded vehicle. It offers a unique blend of Mazda’s signature driving enjoyment with a newfound level of luxury and sophistication, making it a serious contender in the competitive three-row SUV segment and a vehicle that should definitely be on your shopping list.