BMW is steering the luxury vehicle segment into a new era, one defined by groundbreaking advancements in sustainability and digitalization. With the introduction of the new 2023 7 Series, BMW, a leading global manufacturer of premium vehicles, is setting new benchmarks for driving enjoyment, unparalleled comfort for long journeys, and a cutting-edge digital experience. At the heart of this reimagining is the BMW i7, a fully electric luxury sedan seamlessly integrated into the model range, showcasing the harmonious blend of an exclusive driving experience, ultimate onboard well-being, and a steadfast commitment to sustainability.
This generational shift at the pinnacle of BMW’s lineup introduces a fresh perspective on luxury, centered around the individual and their unique preferences, needs, and emotions. Beyond mere presence, elegance, and premium quality, the 2023 7 Series embraces a progressive ethos, characterized by innovations that directly enhance user interaction, extensive connectivity, and industry-leading sustainability standards. The design philosophy behind the new BMW 7 Series is to cater to a modern demographic that is committed to responsible action and views personal mobility as an avenue for enriching everyday life and travel experiences.
An Icon of Innovation and a Cornerstone of BMW’s Model Offensive
The 2023 7 Series embodies a contemporary design language that prioritizes essential elements in both its exterior and interior aesthetics. The front-end design, characteristic of BMW’s luxury vehicles, maintains brand identity while establishing a clear distinction from other models in the BMW portfolio. Pioneering features like the BMW Theatre Screen, the immersive BMW iDrive vehicle experience powered by the latest generation of BMW Operating System 8, the expansive BMW Curved Display, and the Manoeuvre Assistant for automated parking and maneuvering, underscore the progressive nature of this luxury sedan. Complementing enhanced comfort and an exceptional in-car entertainment system, the Executive Lounge rear seating option, featuring an optimized reclining position and new BMW Individual Merino leather/cashmere wool interior trim, pioneers a new approach to maximizing passenger well-being.
Marking 45 years since the BMW 7 Series debut, this seventh-generation model emerges as the most sophisticated and innovative vehicle in the luxury segment. Furthermore, the new edition captivates with a cohesive design philosophy unmatched by its competitors. The 2023 7 Series reaffirms its position as a symbol of the BMW Group’s innovative prowess.
The global premiere of the new BMW 7 Series in April 2022, followed by its market launch starting in November 2022, are pivotal milestones in the brand’s ongoing luxury segment model offensive.
Market-Specific Powertrain Options and a Legacy of Production Excellence
The 2023 BMW 7 Series is engineered to appeal to discerning customer groups in a globalized market. This is reflected in its market-specific powertrain strategy, offering unique configurations for China, BMW’s largest market, and a diesel variant for the European market.
This new generation of BMW luxury sedans introduces a new dimension of spaciousness. Unlike previous iterations, the 2023 7 Series is exclusively available worldwide in a long-wheelbase configuration, maximizing rear passenger space. Its multifaceted character is defined by specific design elements and diverse powertrain options. The 2023 7 Series lineup includes models from BMW i and BMW M, highlighting its broad spectrum of attributes – from elegant, modern, and sustainable to expressive, sporty, and dynamic.
For the first time, the new BMW 7 Series offers a choice of combustion engines, plug-in hybrid systems, and all-electric powertrains. This powertrain diversity is enabled by a newly developed flexible vehicle architecture, a cornerstone of the global model strategy for this new 7 Series generation. This approach allows the BMW Group to cater to individual customer preferences, infrastructure considerations, and regulatory landscapes across key automotive markets worldwide. The European market launch will initially feature the BMW i7 exclusively. In the USA, China, and other select regions, two models equipped with petrol engines and 48V mild-hybrid technology will be offered alongside the all-electric variant at launch.
Plug-in hybrid versions of the new BMW 7 Series are anticipated to roll out in numerous markets starting in early 2023. These will include the first BMW M model with a six-cylinder in-line petrol engine and plug-in hybrid drive. A diesel engine variant with 48V mild-hybrid technology will join the European lineup shortly after the initial market launch. Further iterations of the all-electric BMW i7, including the flagship BMW i7 M70 xDrive, are slated for future release.
Continuing a tradition, the 2023 BMW 7 Series will be produced at BMW Group Plant Dingolfing. BMW’s largest European production facility, Dingolfing represents a fusion of tradition and future-forward manufacturing, serving as the BMW Group’s center of excellence for electric drive component production. The highly integrated electric drive system and high-voltage battery for the BMW i7 will also be manufactured at this location. Vehicles with combustion engines, plug-in hybrid systems, and all-electric powertrains will share a single production line in Dingolfing. Besides the all-electric BMW iX and the new BMW 7 Series, the BMW 8 Series luxury sports car and BMW 5 Series models are also produced here.
BMW M Performance Enters the Luxury Segment with Electrified 7 Series
The 2023 BMW 7 Series model range will expand to include two BMW M models featuring electrified powertrains. The BMW M760e xDrive, boasting 420 kW/571 hp output and 800 Nm (590 lb-ft) of torque, will debut in Spring 2023. Its electric motor provides a temporary boost of an additional 30 kW/40 hp for enhanced acceleration. M-specific exterior and interior design cues, including a distinctive exhaust system with unique twin tailpipes, emphasize the performance DNA of this plug-in hybrid BMW M model.
The future flagship, the BMW i7 M70 xDrive, will feature a dual-motor all-electric powertrain generating over 600 hp and more than 1,000 Nm (737 lb-ft) of torque. This most powerful road-legal BMW model will accelerate from 0 to 100 km/h (62 mph) in under 4.0 seconds. (Performance figures for the BMW i7 M70 xDrive are estimates based on the current development stage). This model is expected to be available later in 2023, further solidifying the 2023 7 Series as a leader in both luxury and performance.
Elevated Digital Experience with BMW iDrive and Operating System 8
Driving pleasure, long-distance comfort, and user experience in the 2023 BMW 7 Series are significantly enhanced by the latest advancements in digitalization. The new BMW 7 Series introduces the multi-sensory BMW iDrive vehicle experience with the latest BMW Operating System 8. Featuring the fully digital BMW Curved Display, the innovative BMW Interaction Bar, enhanced BMW Intelligent Personal Assistant capabilities, additional My Modes, the latest iteration of the BMW Head-Up Display, and the Augmented View function for the instrument display, the 2023 7 Series elevates intuitive driver-vehicle interaction to unprecedented levels.
Rear passengers are treated to a unique entertainment experience with the new BMW Theatre Screen – a 31.3-inch panoramic 8K resolution display in 32:9 format that deploys from the roof, transforming the rear compartment into a private cinema. Front passengers can also enjoy YouTube video-on-demand streaming on the control display. A 5G-compatible antenna system ensures high-speed connectivity within the 2023 BMW 7 Series.
Enhanced Security: The BMW 7 Series Protection Vehicle
A high-security vehicle based on the new BMW 7 Series is under development and will be added to the range in 2023. Featuring a segment-unique integrated protection concept developed from the ground up, this armored variant meets the stringent security demands of authorities, state representatives, and high-profile individuals requiring specialized protection.
The development of this high-security 2023 BMW 7 Series centers on an innovative protection philosophy from the BMW Group. This approach delivers exceptional security standards while maintaining the levels of interior comfort, driving dynamics, and ride quality characteristic of the new BMW 7 Series range. Integrated development and specialized manufacturing processes at BMW Group Plant Dingolfing will ensure that the high-security vehicle based on the new BMW 7 Series sets new benchmarks in its class.
CO2 EMISSIONS & CONSUMPTION.
The new BMW 760i xDrive*. Fuel consumption in l/100km combined in WLTP cycle: 11,2 l/100 km, CO2 emissions in g/km combined in WLTP cycle: 255
The new BMW i7 xDrive60*. Power consumption combined in WLTP cycle: 19,6 – 18,4 kWh/100 km, Electric range: 591 – 625 km (367 – 388 miles) in WLTP cycle
The new BMW M760e xDrive*. Fuel consumption in l/100km combined in WLTP cycle: 1,3 – 1,0 l/100 km, Power consumption in kWh/100 km combined in WLTP cycle: 21,8 – 20,2 CO2 emissions in g/km combined in WLTP cycle: 29-23
The new BMW 735i (not available in Europe)*. Fuel consumption, combined in WLTP cycle: 7.9 l/100 km (35.8 mpg imp), CO2 emissions combined in WLTP cycle: 182 g/km
The new BMW 740i (not available in Europe)*. Fuel consumption, combined in WLTP cycle: 8.0 – 7.0 l/100 km (35.3 – 40.4 mpg imp),CO2 emissions combined in WLTP cycle: 183 – 159 g/km
The new BMW 760i xDrive (not available in Europe)*. Fuel consumption, combined in WLTP cycle: 11.2 l/100 km (25.2 mpg imp),CO2 emissions combined in WLTP cycle: 255 g/km
The new BMW 740d xDrive (available from spring 2023)*. Fuel consumption, combined in WLTP cycle: 6.8 – 6.1 l/100 km (41.5 – 46.3 mpg imp),CO2 emissions combined in WLTP cycle: 178 – 160 g/km
The new BMW 750e xDrive (available from spring 2023)*. Petrol consumption, combined in WLTP cycle: 1.1 – 1.0 l/100 km (256.8 – 282.5 mpg imp), Electric power consumption, combined in WLTP cycle: 20.8 – 19.7 kWh/100 km,CO2 emissions from petrol, combined in WLTP cycle: 25 – 22 g/km
The new BMW M760e xDrive (available from spring 2023)*. Petrol consumption, combined in WLTP cycle: 1.3 – 1.0 l/100 km (217.3 – 256.8 mpg imp), Electric power consumption, combined in WLTP cycle: 21.8 – 20.2 kWh/100 km,CO2 emissions from petrol, combined in WLTP cycle: 29 – 23 g/km,
* All figures are preliminary values.
